Illustration

Schweiz­erische Post

Schweiz­erische Post – Mail­ing emo­tions At reg­u­lar inter­vals, the Swiss Post releas­es a new series of stamps for spe­cial occa­sions, cre­at­ed through a curat­ed com­pe­ti­tion. This series pro­vides fit­ting stamps, imbu­ing the enve­lope with emo­tion­al res­o­nance from the moment it’s sealed – and thus show­cas­ing how even the small­est stamp can achieve pro­found impact.

In an age of increas­ing dig­i­tal­iza­tion, arti­fi­cial intel­li­gence, and anonymi­ty, a let­ter sym­bol­izes the per­son­al and hand­made. Even if the con­tent isn’t hand­writ­ten or the stamp isn’t affixed by hand, every let­ter is still con­nect­ed to the actions of one or more indi­vid­u­als, their hands leav­ing their mark. Whether it’s the writer com­pos­ing the let­ter by hand or key­board, the postal work­er deliv­er­ing it, or the recip­i­ent open­ing and read­ing it.

With­in this stamp series, the hand emerges as the cen­tral fig­ure, offer­ing solace, encour­age­ment, or love – a win­ning motif from the com­pe­ti­tion, now proud­ly adorn­ing stamps and let­ters alike.

CLIENT

YEAR

2023/24

RESPONSABILITY

Concept, design and implementation

SERVICES

Illustration

780 900 Joel Burri

Moos Pack­ag­ing

Bäckerei Moos – Brot für alle. In 1974, Otto Moos trans­formed the Zur Spend­müh­le bak­ery into what is now known as Moos Bak­ery, cur­rent­ly man­aged by Fabi­enne and Mar­co Mez­zadri-Moos. This fam­i­ly-owned estab­lish­ment epit­o­mizes sus­tain­able, region­al crafts­man­ship, char­ac­ter­ized by high qual­i­ty and metic­u­lous atten­tion to detail, ele­ments that are vivid­ly cap­tured in Moos’ char­ac­ter-rich and nos­tal­gi­cal­ly infused new aesthetic.

Moos Bak­ery also embraces a modern pack­ag­ing design that blends func­tion­al­i­ty with style, from ver­sa­tile cake box­es in var­i­ous sizes to com­pact bags and sleek ban­deroles, all designed to height­en the antic­i­pa­tion of that first delight­ful bite. Addi­tion­al­ly, their new line of in-house bev­er­ages — includ­ing iced teas, smooth­ies, and juices — fea­tures vibrant col­ors and shapes that align with the bakery’s cor­po­rate iden­ti­ty, high­light­ed by unique­ly designed icons.

YEAR

2023/24

RESPONSABILITY

Concept, design, icons and implementation

SERVICES

Packaging, Illustration

FONTS IN USE

More Moos

beck-moos.ch

beck-moos.ch

CASE
780 900 Joel Bur­ri
Moos Photo­graphy

Moos Photo­graphy

CASE
780 900 Joel Bur­ri
Bäckerei Moos

Bäckerei Moos

CASE
780 900 Joel Bur­ri
780 900 Joel Burri

Ho ho ho

Ho ho ho – All I want for Christ­mas… is a Christ­mas card. Over the course of my stud­ies, a tra­di­tion took shape, where I craft an annu­al Christ­mas card for friends, fam­i­ly, and clients. Begin­ning with the art of screen print­ing, these cards have trans­formed into a delight­ful array of var­i­ous styles, imagery, and ever more refined and enhanced print­ing techniques.

Shown below are my per­son­al Christ­mas cards from the past years, start­ing in 2017. These are com­ple­ment­ed by the client-based Christ­mas cards and cook­ie tin design.

YEAR

2017 – ongoing

RESPONSABILITY

Concept, design and implementation

SERVICES

Illustration, Type Design, Lettering

780 900 Joel Burri

Rail­Away

Rail­Away – Nach­haltig in die Zukun­ft. The illus­tra­tion for the plant cube and pock­et game set, designed as a gift for Rail­Away’s clients and part­ners, cap­tures the essence of trav­el and explo­ration. Depict­ing two indi­vid­u­als mak­ing their way to the train sta­tion amidst a stun­ning Swiss scenery, encom­pass­ing majes­tic moun­tain ranges, serene lakes, lush forests, and pic­turesque mead­ows. It evokes a pro­found sense of adven­ture and wan­der­lust. This art­work serves as an invi­ta­tion for view­ers to embark on an enchant­i­ng adven­ture with the pub­lic trans­port and kin­dling a sense of excite­ment and exploration.

Whether adorn­ing the plant cube as a pro­tec­tive sleeve, adding a touch of charm as a stick­er, or etched with pre­ci­sion as a laser-engrav­ing, the art­work beau­ti­ful­ly com­ple­ments the gift, mak­ing it an aes­thet­i­cal­ly pleas­ing and mem­o­rable keepsake.

YEAR

2023

RESPONSABILITY

Concept, design and illustration

CLIENT

SERVICES

Illustration

1280 1707 Joel Burri

Eltern­coach­ing

Eltern­coach­ing – Zen­tralschweiz Eltern­coach­ing Zen­tralschweiz brings togeth­er the spe­cial­ized exper­tise of sports psy­chol­o­gist Nicole Math­is and men­tal train­er Patrick Berw­ert. Togeth­er, they pro­vide sup­port­ive guid­ance to par­ents of sports-enthu­si­as­tic and tal­ent­ed chil­dren. Their goal is to advise and guide par­ents on how to best sup­port and accom­pa­ny their chil­dren on their jour­ney in élite sports.

The illus­tra­tion for the infor­ma­tion­al fly­er of Eltern­coach­ing employs sim­ple, icon-like motifs to por­tray the diverse thoughts, desires, and aspi­ra­tions of par­ents and chil­dren. These are depict­ed in a con­tin­u­ous loop, sym­bol­i­cal­ly rep­re­sent­ing the inter­ac­tion between par­ents and chil­dren and the con­ver­gence of their thought worlds.

YEAR

2021

RESPONSABILITY

Concept, design and creation

SERVICES

Illustration

FONTS IN USE

780 900 Joel Burri

Die Halde

Die Halde – 1.147m Hochgenuss. Perched 1,147 meters above the mun­dane, the “Halde” offers a sanc­tu­ary that embraces atten­tive care, where the ulti­mate lux­u­ry is to feel both secure and lib­er­at­ed amidst the moun­tain’s embrace.

Steeped in his­to­ry, this hotel holds a cher­ished tra­di­tion, dat­ing back to its first men­tion in 1142, with a lega­cy of hos­pi­tal­i­ty stretch­ing as far back as 1337. As the 19th cen­tu­ry unfurled, the “Halden­stube” blos­somed into a beloved haven, beck­on­ing trav­el­ers from Freiburg to seek solace on their cher­ished moun­tain, “Schauins­land.”

The Halde’s cor­po­rate design is a cap­ti­vat­ing blend of clar­i­ty and sim­plic­i­ty, beau­ti­ful­ly con­trast­ing with high-qual­i­ty, col­ored papers from Gmund Col­ors and enhanced by delight­ful flo­ral illus­tra­tions. Immer­sive land­scape pho­tographs, set against gen­er­ous white space, har­mo­nious­ly inte­grate with grids, offer­ing ample room for both essen­tial infor­ma­tion and artis­tic design elements.

YEAR

2020

RESPONSABILITY

Concept, design, illustration and implementation (brand, printed matter, packaging)

PARTNER

Agency: Room meets Freiland | Photography: Erik Chmil | Christoph Duepper

CLIENT

SERVICES

Branding, Packaging, Editorial Design, Corporate Publishing, Webdesign

FONT IN USE

2560 1707 Joel Burri

Archi­tec­ture meets Illustration

Archi­tec­ture meets Illus­tra­tion. Fed up with lock­down in Spring 2021 (and as a birth­day present) I start­ed this series due to my fas­ci­na­tion for Bru­tal­ist archi­tec­ture and my love for pas­tel col­ors. And it was pre­cise­ly their appar­ent polar­i­ty that made the whole thing even more inter­est­ing to create.

Archi­tec­ture meets Illus­tra­tion is an ongo­ing series, depict­ing aston­ish­ing exam­ples of archi­tec­ture around the globe – to show the beau­ty in sim­plic­i­ty, geom­e­try and endurance.

YEAR

2020

CLIENT

Self comissioned

SERVICES

Illustration

2560 1707 Joel Burri

EMsana

EMsana – Natür­lich pflegend. EMsana cos­met­ics and body care prod­ucts con­tain selected flower essences accord­ing to Dr. Bach, which syn­er­gis­ti­cal­ly inter­act with microor­gan­isms to reg­u­late and har­mo­nize your skin’s flora.

EMsana’s prod­uct range includes every­thing from sim­ple day creams to tooth­paste, pro­vid­ing your skin with what it needs for a radi­ant and healthy appearance.

The logo con­sists of an ele­gant serif word­mark and an abstract­ed and decon­struct­ed form of a wild rose. The wild rose motif is also reflect­ed in pat­terns and more illus­tra­tive rep­re­sen­ta­tions on the pack­ag­ing and pro­mo­tion­al mate­ri­als. The pas­tel col­or palette is derived from the hues of the wild rose flow­ers. Togeth­er, these ele­ments cre­ate a con­tem­po­rary and sophis­ti­cat­ed visu­al iden­ti­ty for the nat­ur­al cos­met­ics line.

YEAR

2019

RESPONSABILITY

Concept, design and implementation (brand, printed matter, socials, ads), packaging design, product photography

SERVICES

Branding, Packaging, Editorial Design, Corporate Publishing, Photography

FONTS IN USE

2560 1707 Joel Burri

Fritz München

Fritz – München. Bye Friedrich – Hi Fritz! Fritz is an office build­ing in Munich’s Schiller­straße, a cre­ative hub in an urban loca­tion where Schiller’s out­stand­ing qual­i­ties come to life: Fritz is a place of com­mu­ni­ca­tion – just as Schiller was an out­stand­ing com­mu­ni­ca­tor who nur­tured rela­tion­ships and dis­cussed numer­ous top­ics in over 2000 let­ters that he wrote.

Fritz is the place where cre­ation and log­ic blend into a vibrant alliance for modern ways of work­ing in an inspir­ing envi­ron­ment. This is the spir­it of “Sturm und Drang” reloaded: in the archi­tec­ture of the build­ing as well as in its interior.

The design illus­trates Schiller’s most beloved works, such as William Tell, Maria Stu­art, Intrigue and Love, The Maid of Orleans and The Rob­bers by depict­ing their main events and char­ac­ters as tat­tooesque line drawings.

The logo is based on a cus­tom font – a modern and bold ver­sion of a feath­er script.

YEAR

2019

RESPONSABILITY

Concept, design, illustrations and implementation (brand, printed matter), font-design

PARTNER

Agency: Room meets Freiland | 3D-Visualization: beyond | Photography: CSMM | Video: dockyard

SERVICES

Branding, Editorial Design, Marketing, Video, Webdesign

FONTS IN USE

1920 1301 Joel Burri

170819

170819 – Let the wed­ding bells ring. Let the wed­ding bells ring. Immerse your­self in the mag­ic of love with this wed­ding invi­ta­tion. Seam­less­ly, it con­nects event details with modern, flat illus­tra­tions and an exquis­ite serif sten­cil, thus pre­sent­ing a unique and unfor­get­table experience.

At its core, this invi­ta­tion tells a sto­ry of love: Start­ing with a Save-the-Date card, the invi­ta­tion evolved into a fold­ed CD case that reveals an 8‑page book­let adorned with vibrant illus­tra­tions, cap­tur­ing the enchant­ment of the wed­ding loca­tion in Inter­lak­en. An LP con­tains the care­ful­ly curat­ed playlist of the cou­ple, adding a deeply per­son­al touch to the invitation.

In addi­tion to the illus­tra­tions, the cen­ter­piece of the design is a cus­tom sten­cil font, ele­gant­ly exe­cut­ed in shim­mer­ing cold foil print­ing. Its pres­ence adds a touch of sophis­ti­ca­tion and lumi­nos­i­ty, enhances the over­all radi­ance, and cre­ates a tru­ly cap­ti­vat­ing impression.

YEAR

2019

RESPONSABILITY

Concept, design and illustration

CLIENT

Private

SERVICES

Illustration, Branding, Type Design

780 900 Joel Burri
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