Bruggaa
bruggaa – Verwurzelt in der Region. The Brugga River, an 18 km left tributary of the Dreisam in the southern Black Forest, is located east of Freiburg im Breisgau. It flows through the deepest valley in the German low mountain range, with a depth of 800m. It serves as the inspiration for the upcoming restaurant by Martin Hegar, aptly named “Bruggaa.”
The restaurant’s logo features a simple and geometric customized typeface, adorned with a spinning sigil resembling a compass needle, with a special emphasis on the double letter “a” in Bruggaa.
The color scheme draws inspiration from the elements of fire, water, and earth. These colors are predominantly used in the form of eco-friendly, uncoated natural paper.
The design’s highlight consists of single line-drawings inspired by the meandering characteristics of a river. These drawings depict objects related to the menu’s theme or nature motifs, providing a captivating visual representation.
YEAR
2019
RESPONSABILITY
Concept, design, illustration and implementation (brand, printed matter)
PARTNER
Agency: Room meets Freiland
CLIENT
SERVICES
Branding, Illustration, Corporate Publishing, Webdesign
FONT IN USE