Ballinhof – Root­ed in His­to­ry. The promi­nent cen­tu­ry house on Ballindamm 17 at the heart of Ham­burg under­went a com­plete ren­o­va­tion and revi­tal­iza­tion. Its sculp­tured façade with trac­ery-like orna­ments and reliefs reflects Romanesque, Byzan­tine, and Goth­ic archi­tec­ture. The mag­nif­i­cent office build­ing was designed by the renowned archi­tects Lundt & Kall­mor­gen for the Por­tuguese shipown­er A.C. de Freitas.

The design rep­re­sents the dec­o­ra­tive char­ac­ter of the build­ing and imple­ments it into typo­graph­ic and illus­tra­tive ele­ments. Lav­ish and extrav­a­gant titles, gold applied in var­i­ous print­ing tech­niques, con­trast­ing dark­er green tones, and glis­ten­ing var­nish, reflect on a cen­tu­ry of wealth, com­bin­ing it with sub­tle and modern typo­graph­ic compositions.